Blog
View all
Brussels tightens its grip on Google: AI assistants, Search data, AI Overviews. What Europe's offensive changes for e-commerce
The EU AI Act and AI-generated e-commerce visuals: what changes in 2026 for brands and retailers
ChatGPT Merchant Center: why your product feed now decides your AI visibility
Case studies
View all
How BYmyCAR synchronizes its Meta Catalog Ads in real-time with its inventory across 5 markets
alinea increases its ROAS on Google Shopping by 26%
+26% ROAS · +25.6% Conversion rate · +16.3% Average order value
Claudie Pierlot increases the transactions of her Shopping Advantage+ campaigns on Meta by 36%
+36% Conversion rate · +25% ROAS · +2% Add to cart
Ebooks
View all
Creative content in the age of GenAI: Insights from decision‑makers
GenAI is essential in content creation workflows for marketing, e-commerce & agency decision-makers. But its acceptance is still conditioned by the level of creative and symbolic risk. This Dataïads study analyzes the real uses, perceived limits and concrete trade-offs of marketing and communication decision-makers.
Inspirational templates pack to enrich your Catalog Ads
20+ visual ideas and ready-to-use concepts for Meta & Google. Designed to boost the performance of your Shopping campaigns.
How to optimize your e-commerce acquisition campaigns for Black Friday?
Ultimate guide to optimizing your Black Friday campaigns: practical strategies and tips to maximize your ROI and boost your e-commerce sales.
