Case studies

How Vente-Unique massively enriched its furniture product sheets with video generated by AI, to improve customer projection and feed its PDPs

1500

100% AI videos produced

5s

Time spent per video

14 days

Production time

Customer case: how Vente-Unique industrializes product video with AI

Adding video to thousands of product sheets remains a major challenge in e-commerce.
Slow production, high costs, difficulty maintaining visual consistency.

Vente-Unique, the European leader in online furniture, was looking to solve this problem on a large scale.

👉 Objective: generate credible product videos, quickly, and without relying on a traditional studio workflow.

Why product video is becoming a critical tool

In categories such as home and decoration, the buyer must plan ahead.

Images alone are no longer enough.

The video allows you to:

  • Give a realistic perception of volumes and textures
  • Reducing uncertainty before buying
  • Increase engagement on product sheets

But in practice, few players manage to scale.

The challenge: to produce on a large scale without exploding costs

Vente-Unique had to meet several constraints:

  • High volume : thousands of product references
  • Fast time-to-market
  • Credible visual quality
  • Controlled cost

Traditional approaches (studio shooting, manual editing) did not scale.

👉 Download the detailed case to understand

Written by

Manon Viallet

Download the full case study