ChatGPT Ads connector · Europe

ChatGPT Ads just opened.
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Push your enriched catalog into OpenAI Ads Manager before your category fills up. No CSV exports, no second PIM, synced at your feed's pace. Your campaigns and bids stay yours.

Check my feed See the connector

+70brands
activated

~40feed
checks

48haudit
report

Dataïads product list, source of the feed sent to OpenAI Ads Manager — 01 · Feed **SKUs ready to export**

Sponsored product card under a ChatGPT answer, fed by the product feed — 02 · Surface **Sponsored card**

Smart Landing Page after a ChatGPT Ads click, with a dedicated UTM — 03 · Post-click **Dedicated page**

The same catalog already live on Shopping and Meta

From SKU to card

Google-compatible.
Pushed to Ads Manager.

OpenAI expects a Google-style feed (id, title, description, link, image_link, availability, price, brand) plus is_ads_eligible. We enrich that material and export it. Campaigns are built in Ads Manager.

app.dataiads.io · openai export

Dataïads catalog ready to publish to OpenAI Ads Manager

Step 01 · Source Feed Enrich

Titles, attributes, availability, visuals already scored. The OpenAI node sends the feed to Ads Manager. SKUs show up with Feed ID and Item ID. That removes the CSV file, not the work on the record.

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app.dataiads.io · smart-asset

Product visual usable as the ChatGPT Ads card image

Step 02 · Visual Smart Asset

The card shows the SKU image, not a banner. A readable packshot, cropped, true to the product. A busy site JPEG reads poorly in a conversation thread.

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lp · Smart Landing Page

Post-click landing for a ChatGPT Ads click

Step 03 · Post-click Smart Landing Page

Put a UTM on every ad group, or ChatGPT traffic lands as Direct. A dedicated page, aligned with the card, beats the generic PDP.

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Paid and organic

Paid and organic: two paths.

During beta, a feed pushed into Ads Manager serves paid cards. It does not make products appear in organic answers. Being cited in the text is a different job (often still GMC, GEO, reviews).

Dataïads product inventory, source of the OpenAI product feed

Ads Manager

Product feed campaign

Import CSV, hosted URL (items expire after two weeks) or SFTP. Then a product_feed campaign, a product set, one ad template per group: {{product.title}}, {{product.body}}, {{product.price}}. Image and URL come from the SKU.

Google-compatible attributes, is_ads_eligible=true
Product sets via filters and custom_label_0 to 4
The Products tab is post-delivery reporting, not inventory

Conversation

The catalog the card reads.
Campaigns stay in Ads Manager.

The channel is young. Placement reporting is still missing. Dashboard clicks and analytics sessions diverge. Dataïads delivers a clean, eligible, updated feed the card can serve.

2 clicks

OpenAI export from Dataïads

1 feed

same source as Google, mapped for Ads

1 card

conversation relevance, not keywords

FAQ

Frequently asked questions

Are ChatGPT Ads and OpenAI Ads the same thing?

Yes. OpenAI Ads is the official product name. ChatGPT Ads is the surface: the sponsored card under a ChatGPT answer. Dataïads exports to OpenAI Ads Manager; the ad shows in ChatGPT.

Does the Ads Manager feed make my products appear in ChatGPT answers?

No, during beta. A feed pushed into Ads Manager serves sponsored cards. Being cited in the answer text, or in an organic shopping carousel, is a different pipe (often still Google Merchant Center, GEO pages, reviews).

Does Dataïads run ChatGPT Ads campaigns?

No. Dataïads exports your catalog to OpenAI Ads Manager (OpenAI Ads node). Context hints, bids, pixel, CAPI: your team in ads.openai.com. Dataïads is not a DSP.

What feed format does OpenAI expect?

A Google-style feed: id, title, description, link, image_link, availability, price, brand, plus is_ads_eligible=true. CSV, hosted URL (items expire after two weeks) or SFTP. Dataïads starts from the feed already enriched for Merchant Center.

Who sees ChatGPT ads?

Free and Go accounts. Plus and Pro do not see ads. The card reads the conversation, not a shopper profile. One slot per conversation.

What should you set up before spending?

Pixel and CAPI before the first campaign. A UTM on every ad group, or traffic lands as Direct. Several groups with distinct hints from day one (narrow to broad). Switch to oCPC once the pixel sends clean events. Judge the channel in blended terms: dashboard clicks and analytics sessions diverge.

Other channels

ChatGPT Ads, same catalog.

Shopping and Meta remain the volume. Here: the sponsored card in ChatGPT, fed by the feed already enriched, without a parallel XML to maintain.

Google Shopping Shopping, PMax, Demand Gen Meta Ads Instagram, Reels, catalog

Feed audit

Send us the feed.
We check the fields.

We look at titles, availability, visuals and the Google-compatible attributes, and at what Ads Manager still needs. Pixel and UTMs live in your Ads Manager. The feed is Dataïads.

Request the audit Feed Enrich

Free · No commitment · OpenAI Ads export

Go further

Feed EnrichAudit, GenAI, OpenAI export

Smart GEO PageGet cited in the answer, unpaid

ChatGPT Ads in FrancePaid vs recommended in the answer